Sunday, November 6, 2011

Leverage Your Time to Work Fewer Hours and Make More Money With Your Business

Are you ready to start working smarter in your business so that you are not working seemingly endless hours for less money than you want to be making? Let's be honest here. You are in business because you want to help people, and many of you tell me that it is not about the money. If that were entirely true, than you would be doing "that thing you do" as a hobby, not a business. And, if you are not making money in your business where you do "that thing you do", you are really buying yourself an expensive hobby. So, let's just assume that you are in business to help people AND to make money. That does not make you a bad, non-spiritual person. It makes you a smart, savvy entrepreneur that knows you are valuable and worthy of the fees you charge for the great value you offer your clients. You cannot make a great big huge impact if you are not making the money that supports you in doing that.

Tip #1 - Stop working on a solely 1:1 basis with your clients! There is an exceptionally good reason why this is the first tip! There is a limited amount of time in each day and if you only work with one client at a time 100% of the time, you are going to hit a glass ceiling on your  income,  guaranteed.

Tip #2 - Create group programs. You are able to serve more than one client at a time and clients will benefit from the input of other people. These can include workshops, teleseminar series, group coaching, masterminds and so forth.

Tip #3 - Recycle your material! Have a live event coming up, such as a workshop? Why not record it, have it transcribed and package it into a downloadable (or even shippable) home study? You can add in some exercises, templates or scripts and include juicy bonuses such as a ticket to your next event or a special offer on a VIP Day. Ensure that your clients have access to you in multiple formats and allow them to decide which they prefer.

Tip #4 - Have systems in place to free up your time. Anything that is being done on a regular basis should be systematized, where possible, to save you time and ensure a consistent experience for your clients.

Tip #5 - If you do not have a team, or even a VA, hire as soon as you possibly can. You need to focus on what you do best and enjoy doing. Everything else should be delegated. When you are new, this can present a challenge, so simply start with a few hours a month and ncrease those hours as you can. When you are not spending your time on the day to day operations and are focused on income-producing activities, your income - and ability to hire a team - will increase.

Bonus Tip - Schedule creative time so you can always have your next offer ready. When a client is nearing completion of a program with you, have a new offer for them to step into so they can continue working with you. Even if a client has completed a full year-long program with you, they may be ready for your next year long program, or even a VIP Day offer. Never assume the end of the program is the end of working with a client. This takes good planning, but is so worth it.